Nostalgic holidays in Britain increase in popularity

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Car Rental News - 24/11/2008


Many UK holidaymakers are planning breaks with their children to places they remember fondly from their youth.

Approximately 50 per cent of the respondents said they would be taking their children on a seaside holiday, to locations they had themselves visited as children.

A return to the “best of British” could provide a boost for the country’s economy during the recession, help holidaymakers save money on next year’s break and also improve carbon footprints.

Over 2,000 Britons participated in a survey that showed a new generation falling in love with caravanning. Rather than heading to the airport on a holiday abroad, 27 per cent of the respondents said they would be taking their children on a caravan holiday to a location they had visited in their youth.

A country cottage holiday was favoured by 29 per cent of the respondents, who said that they would go back to visit a location from family breaks when they were young.

The study was commissioned by Towergate Bakers Insurance. The director of marketing for the company, Paul Havenhand, commented: “Sticking to the best of British is becoming the fashionable thing to do. Rather than take off abroad, parents are choosing to revisit the places of their childhood in the year ahead so their children can have the same experiences they did.”

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