Spain tops the list for most car hire searches

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Car Rental News - 17/10/2013


Short haul destinations see car rental rises

A leading marketing agency has produced research to show that 1.2 million searches were made on Google UK for car hire services in domestic, short-haul and long-haul destinations.

Although searches for car rentals have increased across the board and online searches for car hire in short-haul destinations saw the biggest rise. The short haul destination car hire sector saw a 53% increase in August compared to June, three months earlier.

Its latest research has shown a big increase in the number of car rental searches online for car hire in short-haul destinations. All of the most popular travel destinations for holiday and business travel in Continental Europe were listed.

Not surprisingly, some of the most popular search terms included those for car rental in Malaga, Spain. The next most popular destination that followed was Alicante and then Majorca along with ‘Car hire Spain’ was the most frequently used term to source car hire services in short-haul destinations followed by ‘car hire Italy’, then ‘car hire Portugal’ and lastly ‘car hire France’

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